Wednesday December 03rd 2008 06:19:41 PM
  Say it right - and say it in the right places

"We needed to determine which type of community bank or credit union would use our product. Graber Associates helped us to target the most appropriate ones. They saved us time and money."

-VP of Marketing

Financial services software development company

 

"THIS IS A MASTERPIECE!!!! Job well done, absolutely impressed and excited to see this e-mail.  I will be surprised if this doesn’t generate some great leads…your e-mail should be the model for some of our own marketing materials.”

-Client’s partner’s assessment of an email to prospects

 

 

 

"In the modern world of business, it is useless to be a creative original thinker unless you can also sell what you create. Management cannot be expected to recognize a good idea unless it is presented to them by a good salesman."
-David M. Ogilvy

Our Marketing Services

We strongly believe that research, communication, and marketing are "all of a piece," whether you are just testing the waters of the marketplace or redefining your offer and infusing life and energy into existing marketing programs.

We pride ourselves on our knack for becoming true members of your team. That way, we gain a clear, thoroughly nuanced understanding of your company and your business.

While we offer a full menu of capabilities and services, we insist doing only what you need and only when you need it. We also like to have fun and work with people who share our outlook and attitude. As one client put it to the individual who had referred us,

"The folks at Graber Associates sat with us once and it felt like we had been working with them for years."

Some Client Examples

Trade show support for LogicaCMG - global leader in payments technology:

Booth design

Technical backgrounder

LAPS payment solution collateral

Collateral for a new license plate program to improve public safety

PDF version

Bank Administration Institute (BAI) annual show booth development and messaging for a 2.5B Euro company

Collateral for an online banking company

Market sizing for a community banking CRM vendor.

White paper for an E-mortgage company.

Thought leadership article for a payments research company.

Some of what we offer

Trade show planning and on-site support

Positioning and messaging

Announcement plans and strategy

Press and analyst introduction tours

White papers and technical backgrounders

Sales guides and slip sheets

Speakers' bureau services and speechwriting

Customer/partner newsletters

Marketing clients

The Ikier Wellness Center

http://www.theikiercenter.com

LogicaCMG North America Financial Services

www.logicacmg.com

EZ-ID Program

www.ez-idprogram.com

Financial Fusion

www.financialfusion.com

SEDONA Corporation

www.sedonacorp.com

Hyland Software

www.onbase.com

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