Sunday January 29th 2012 05:55:35 AM


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			Words of wisdom - from those who are wiser than we
"Drive thy business or it will drive thee." -Benjamin Franklin We highly recommend The First American, an excellent biography of Ben Franklin by H.W. Brands. May 31, 2010 - WBUR Podcast Richard Watkins - author, Vietnam: No Regrets 2010 Appearance Schedule *Vietnam: No Regrets* J. Richard Watkins April 2010 Facts on Factoring: An Old Credit Alternative Has Some New Features Sarsha Adrian in AFP Exchange

What we can do for you

Public Relations:

So you know what to say, how to say it, and who should hear it.

Marketing:

Presenting your company, products, and capabilities to the marketplace to make them eager to buy.

Research:

So you know where you sit in your chosen markets, and what your customers and competitors think of you.

AFP 2011

Nov. 6-9 in Boston, MA

Full range of support services to

make your show visit a smashing success

Sarsha Adrian at TMANE - May 2011

The Factoring (R)Evolution

and at 2010 AFP Conference

The Factoring (R)Evolution:

A Viable Way of Managing Your Cash

Graber Associates Fact Sheet

Case Studies

Graber Associates will help you:

Determine why people want to do business with you - what makes your company unique.

Develop the messages that show why you're the best choice of business partner.

Deliver those messages in a concise, professional manner through a wide range of writing, analyst relations, public relations, marketing communications, and support services.

We form close ties with your team members. We strive to understand your business, your marketplace, and your communications and marketing needs.

Recent engagements

Public relations, marketing,

and research assignments

SIBOS Conference Support

for an international financial services technology firm. Planned and directed client events, ran press and analyst relations, and supplemented the company's staff on the show floor.

Developed marketing messages for a technology company to differentiate themselves from their competition and as basis for their PR programs.

Researched 39 vendors in four technology spaces for an online banking software provider to determine the best fit for potential partnerships.

Project-managed the sunsetting of a complex treasury and risk management workstaion for a major NYC bank.

Conducted a corporate banking customer satisfaction survey for a regional New England bank.

Researched major back-office vendors for potential partnership with a sophisticated banking application.

Developed a detailed treasury management gap analysis and RFP for a major Boston utility with suggestions for improvements.

Contributed to a project to relocate a New Orleans bank’s operations center before the next hurricane season.

Managing the ongoing public relations process for several technology and application providers.

Who can use us?

Our present and former clients and affiliations have run the gamut from startups to multinational firms.

All of our clients treat us as part of their teams. That's a big reason we love what we're doing. We don't view ourselves as “the hired help.” We're right there in the trenches with you. We enjoy the fray, and we love contributing to the success of people who look forward to coming to work every day.

What clients say about us

"We needed a quick and insightful analysis for a potential purchase of a software company. Graber Associates had the industry knowledge and analytic skills to get us the information prior to meeting with the company".

- Vice president for M&A

Cash management vendor

"We were very pleased with Graber Associates' overall professionalism and attention to detail. We received good value for our investment."

-Vice president for marketing

Financial services software vendor